UK-based publishing consultancy, providing training, marketing campaign and market research support, and consultancy to publishers in the UK and internationally

Send us a quick enquiry or comment

Name
Email*

*Required only so that we can reply to you

 

We promise that a real human being will respond to your query, usually within 24 hours. If you prefer to phone us, you are just as welcome to do so on:

+44 (0)20 8977 2741

Your question
 

Tips and articles relating to Direct Mail in a Digital Age

9 results found |

News from Huw Neill about IBIS/Mardev academic mailing lists

I’ve been asked if I knew what had happened to Mardev, who supply the IBIS academic mailing lists.…

Read more

30 April 2013

 

Tip of the week: The creative may be great, but it’s the targeting that counts (example)

A friend passed me a letter he’d received in a door-drop to his house, knowing I’d appreciate it.…

Read more

30 April 2013

 

Tip of the week: Remember to proofread what’s NOT there too

We’ve all done it: spotted an extra space between words in body copy but not a missing word in a 36pt headline.…

Read more

4 December 2012

 

Tip of the week: The line between clever and irritating is a fine one

Prompted by two mailings received this week, one of which missed the mark while the other really impressed.…

Read more

6 November 2012

 

Tom Armstrong from EDL on mailing to librarians

When the European Database of Libraries was setting up its librarian email lists, they asked us for advice.…

Read more

17 July 2012

 

Tip of the week: Rae Hardy on honing your academic mailing lists

Rae Hardy, ex-tutor on our Read more

14 February 2012

 

Clever market research from Classic Cottages

Cornwall-based Classic Cottages’ marketing is impressive: typical content might be Our 10 favourite walks, with just enough description for you to daydream yourself onto a Cornish cliff path, and then a note of which cottages are available to rent nearby.…

Read more

8 November 2011

 

Edexcel’s Joe Ausena’s hilarious pitfall of using stock pictures

Over lunch on last week’s Read more

25 October 2011

 

The Speaking Clock has had its day, right? Think again

Thanks to Alan Leitch for this quirky story.…

Read more

2 August 2011

 
9 results found |

Marketability (UK) Ltd

12 Sandy Lane
Teddington
Middlesex
England
TW11 0DR

Tel +44 (0)20 8977 2741
contact@marketability.info