UK-based publishing consultancy, providing training, marketing campaign and market research support, and consultancy to publishers in the UK and internationally
The Marketability eBulletin — our last 6 issues
Want to get a flavour of our eBulletins? Or read again an item that featured recently? Here are links to the last six issues. Just click on the posting date to read in full, or on an individual article to read just that.
Note that due to Covid-19 our eBulletins have temporarily moved to monthly rather than fortnightly from April 2020.
12 May 2020
- Jacquetta Megarry shares what happened next after a book giveaway offer
- How bad is it possible for microcopy to be? Well, this takes some beating
- OUP’s fascinating overhaul of the dictionary definition examples
- On The Marketability Grapevine on Facebook
- Tip of the week: Why urgent calls to action may backfire
18 February 2020
- Strong ‘non-fiction’ sales are good news for all publishers
- Academic monographs and open access: UKRI proposals, Plan S, and REDUX
- If journals marketing feels a bit intimidating, this is for you
- On The Marketability Grapevine on Facebook
- Tip of the week: To help hone copywriting skills, look to journalism every time