UK-based publishing consultancy, providing training, marketing campaign and market research support, and consultancy to publishers in the UK and internationally
The Marketability eBulletin — our last 6 issues
Want to get a flavour of our eBulletins? Or read again an item that featured recently? Here are links to the last six issues. Just click on the posting date to read in full, or on an individual article to read just that.
Note that due to Covid-19 our eBulletins have temporarily moved to monthly rather than fortnightly from April 2020.
1 September 2020
- NEW online Copywriting Workshop, booking open now for 22 October
- What impact will the pandemic have on higher education in 2020-2021?
- Boris Johnson and the revenge of the school librarian
- On The Marketability Grapevine on Facebook
- Tip of the week: Convince yourself before attempting to convince others
4 August 2020
- After publication delays comes September’s tidal wave. How will we get our books noticed?
- Sound advice as we plan our marketing for an uncertain academic future
- What we can all learn from the blurb for David Walliams The World’s Worst Teachers
- On The Marketability Grapevine on Facebook
- Tip of the week: Back cover copy has never been more important
12 May 2020
- Jacquetta Megarry shares what happened next after a book giveaway offer
- How bad is it possible for microcopy to be? Well, this takes some beating
- OUP’s fascinating overhaul of the dictionary definition examples
- On The Marketability Grapevine on Facebook
- Tip of the week: Why urgent calls to action may backfire