UK-based publishing consultancy, providing training, marketing campaign and market research support, and consultancy to publishers in the UK and internationally

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  • The Marketability eBulletin
    Our eBulletin has been delivering tips, leads and stories relevant to publishing for a decade. We’ve temporarily moved from fortnightly to monthly due to Covid-19
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  • Business (almost) as usual despite Covid-19
    Our training courses are now running online, and it’s definitely business as usual working with publishers who ask us for marketing support and copywriting. These may be extraordinary times, but for many of us they’re busy too
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  • Open training courses for publishers
    ‘Frankly unless you came in and did my job with me it [the training] could not be more relevant’ - Delegate from Ashgate Publishing
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  • In-company training
    Do you have four or more people who’d benefit from a training day? All our courses can be tailored to meet your precise needs and run online or (when circumstances allow) at your offices, and always at your convenience
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  • Marketing support
    Do you ever think ‘If only I had another experienced marketer in the team’? We’re here for when you just can’t do it all.
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  • Consultancy
    From a single day’s advice, to objective feedback whenever you need it, to support with tackling big challenges, our consultants can help.
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  • International training
    Interested in what we do but you’re not in the UK? This is at Wiley’s office in Germany. Our training courses can be tailored and brought to you, wherever you are.
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Remember this rabbit when writing copy

As high winds approached the UK a man on the east coast was asked how he was preparing to weather the storm. He said he’d moved the rabbit in its hutch into the garage. And that was what I remembered, because I visualised the rabbit shivering but safe while the storm raged outside. Impact in copy is always delivered by detail. I’m frequently told it’s hard to make similar products sound different. Well, here’s the answer, always. Look for rabbits.


Training workshops

Practical, small-group training days for publishers in marketing or editorial roles. Topics include copywriting, marketing planning, editorial skills, social media marketing, academic marketing and publicity.

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Marketing support

Need an extra pair of hands for a marketing campaign or market research project? From a single day to as long as you need, our publishing expertise means we can slot right into the team for as long as you need the help.

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Slick presentations of blue skies thinking aren’t our thing. We want you to relate to our advice, not shelve it for posterity. Come to us for objective feedback on your publishing and marketing with practical tips to action immediately.

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Free resources

The Marketability eBulletin delivers tips, articles and leads to inboxes fortnightly. And now hundreds of original articles have been selected, edited and made available as a free, fully searchable bank of resources.

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I just wanted to thank you for the wonderful workshop yesterday. I have to say that it was probably the best training course I’ve ever attended in my entire career. It’s so rare to have courses that are both practical and informative. Not to mention the fact that neither of you degenerated into corporate-speak even once. Thank you so much.

Senior Development Editor on a course at Elsevier

Marketability (UK) Ltd

12 Sandy Lane
TW11 0DR

Tel +44 (0)20 8977 2741