UK-based publishing consultancy, providing training, marketing campaign and market research support, and consultancy to publishers in the UK and internationally

The Marketability eBulletin

Our eBulletin has been delivering tips, leads and stories relevant to publishing for a decade. We’ve temporarily moved from fortnightly to monthly due to Covid-19
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Business (almost) as usual despite Covid-19

Training courses are necessarily on hold for now, but we’re here if you want to plan for the future, and to help out with marketing or copywriting. And to all who land here, stay safe
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Open training courses for publishers

‘Frankly unless you came in and did my job with me it [the training] could not be more relevant’ - Delegate from Ashgate Publishing
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In-company training

Do you have four or more people who’d benefit from a training day? All our courses can be tailored to meet your precise needs and run at your offices at your convenience.
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Marketing support

Do you ever think ‘If only I had another experienced marketer in the team’? We’re here for when you just can’t do it all.
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Consultancy

From a single day’s advice, to objective feedback whenever you need it, to support with tackling big challenges, our consultants can help.
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International training

Interested in what we do but you’re not in the UK? This is at Wiley’s office in Germany. Our training courses can be tailored and brought to you, wherever you are.
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Refer to readers’ problems, but don’t be strident

Thanks to Sarah Noble at Ashgate who was irritated by this email subject line: ‘If you think you’re ready for what’s coming your way in 2020, think again – you have no idea.’ Alluding to challenges is effective, but don’t go overboard or readers will resent you.

Training workshops

Practical, small-group training days for publishers in marketing or editorial roles. Topics include copywriting, marketing planning, editorial skills, social media marketing, academic marketing and publicity.

Marketing support

Need an extra pair of hands for a marketing campaign or market research project? From a single day to as long as you need, our publishing expertise means we can slot right into the team for as long as you need the help.

Consultancy

Slick presentations of blue skies thinking aren’t our thing. We want you to relate to our advice, not shelve it for posterity. Come to us for objective feedback on your publishing and marketing with practical tips to action immediately.

Free resources

The Marketability eBulletin delivers tips, articles and leads to inboxes fortnightly. And now hundreds of original articles have been selected, edited and made available as a free, fully searchable bank of resources.

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