UK-based publishing consultancy, providing training, marketing campaign and market research support, and consultancy to publishers in the UK and internationally
ALWAYS make copy personal to your reader
Institutions don’t make decisions, people do, and they’ll act if they’ll benefit personally. So focus on this to grab their attention, and then explain the benefits for the institution, so they’re equipped with facts to persuade the budget-holder.
Training workshops
Practical, small-group training days for publishers in marketing or editorial roles. Topics include copywriting, marketing planning, editorial skills, social media marketing, academic marketing and publicity.
Marketing support
Need an extra pair of hands for a marketing campaign or market research project? From a single day to as long as you need, our publishing expertise means we can slot right into the team for as long as you need the help.
Consultancy
Slick presentations of blue skies thinking aren’t our thing. We want you to relate to our advice, not shelve it for posterity. Come to us for objective feedback on your publishing and marketing with practical tips to action immediately.
Free resources
The Marketability eBulletin delivers tips, articles and leads to inboxes fortnightly. And now hundreds of original articles have been selected, edited and made available as a free, fully searchable bank of resources.
