UK-based publishing consultancy, providing training, marketing campaign and market research support, and consultancy to publishers in the UK and internationally

Copywriting Workshop - join us on the next one?

Half day (3 hour) online Copywriting Workshop, all welcome. Request your place today.
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The Marketability eBulletin

Our eBulletin has been delivering tips, leads and stories relevant to publishing for almost 20 years. Emailed to subscribers and posted online on the first Tuesday of the month
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Business (almost) as usual despite Covid-19

Our training courses are now running online, and it’s definitely business as usual working with publishers who ask us for marketing support and copywriting. These may be extraordinary times, but for many of us they’re busy too
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Open training courses for publishers

‘Frankly unless you came in and did my job with me it [the training] could not be more relevant’ - Delegate from Ashgate Publishing
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In-company training

Do you have four or more people who’d benefit from a training day? All our courses can be tailored to meet your precise needs and run online or (when circumstances allow) at your offices, and always at your convenience
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Marketing support

Do you ever think ‘If only I had another experienced marketer in the team’? We’re here for when you just can’t do it all.
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Consultancy

From a single day’s advice, to objective feedback whenever you need it, to support with tackling big challenges, our consultants can help.
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International training

Interested in what we do but you’re not in the UK? This is at Wiley’s office in Germany. Our training courses can be tailored and brought to you, wherever you are.
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SEO is simple

SEO rank used to be about cramming as many keywords into copy as we could, but guess what: ‘keyword-stuffing’ isn’t human-friendly so Google doesn’t trust it any more. So the tip is to create relevant content designed for humans and your SEO will (largely) take care of itself.

Training workshops

Practical, small-group training days for publishers in marketing or editorial roles. Topics include copywriting, marketing planning, editorial skills, social media marketing, academic marketing and publicity.

Marketing support

Need an extra pair of hands for a marketing campaign or market research project? From a single day to as long as you need, our publishing expertise means we can slot right into the team for as long as you need the help.

Consultancy

Slick presentations of blue skies thinking aren’t our thing. We want you to relate to our advice, not shelve it for posterity. Come to us for objective feedback on your publishing and marketing with practical tips to action immediately.

Free resources

The Marketability eBulletin delivers tips, articles and leads to inboxes fortnightly. And now hundreds of original articles have been selected, edited and made available as a free, fully searchable bank of resources.