This intensive ‘crammer’ for newer editors provides excellent guidance in the most-needed skills, from assessing the viability of proposals, to managing authors, to planning and budgeting, through to list building to develop a cohesive publishing strategy and brand, and adapting core editorial skills for digital publishing.
Who’s it for?
Editors new to or moving into a commissioning role. More experienced editors in small publishing companies will also appreciate the up-to-the-minute best practice to consolidate their own experience. It will be also be benefical for any editors wanting to understand how digital publishing might impact on their day to day roles.
What’s covered?
- Assessing proposals for viability, including when and how to use external readers
- Getting author relationships on the right footing and managing expectations
- Presenting your case for publication in-house
- Managing your list: planning, scheduling and budgeting, how to keep on track and avoid slippage, and using your list as a selling tool
- Working effectively with production, sales and marketing
- Key considerations for editors when planning for digital projects
- Practical exercises based around ‘what do you do when …?’ scenarios.
